A scalable and efficient sales funnel is certain to increase an organization’s revenue. Moreover, at a higher level, the partnership between marketing and sales can be leveraged to generate more leads for the specific business, increasing coverage and conversion at the velocity of the automated system. Perfect for company executives, marketers, and salespeople, it offers manageable plans to increase success at every level of the funnel and precisely monitor results.
What You’ll Find Inside the eBook?
- Chapter 1: Aligning Sales and Marketing
- Chapter 2: Top-of-Funnel Strategies
- Chapter 3: Lead Generation Tactics
- Chapter 4: Lead Qualification and Segmentation
- Chapter 5: Mid-Funnel Engagement
- Chapter 5: Sales Enablement Tools
- Chapter 5: Leveraging Technology and AI
- Chapter 5: Funnel Metrics That Matter
- Chapter 5: Common Funnel Bottlenecks and How to Fix Them
